Overground to help solve Soccer World Cup’s Transport Challenges

Posted by Lois Nicholls on May 22nd, 2010 and filed under Sport, Travel. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

Trans­port prob­lems dur­ing South Africa’s World Cup could well be alle­vi­ated by a dynamic new pub­lic trans­port sys­tem called Over­ground.

Oper­at­ing in the West­ern Cape (Cape Town, Fran­schhoek, George, Her­manus, Klein­mond, Knysna, Paarl, Plet­ten­berg Bay, Som­er­set West, and Stel­len­bosch etc…), it is described as:

a South African trans­port solu­tion that enables any one of us to drive the public—easily the most authen­tic pub­lic trans­port since the inven­tion of feet”.

Over­ground will allow vis­i­tors and locals to be dri­ven ‘safely, reli­ably and afford­ably’ by South Africans in their own vehicles.

The Over­ground will take care of the licens­ing red tape and pro­vide would-be dri­vers with a custom-made insur­ance pack­age, a call cen­tre, adver­tis­ing … ’ —every­thing you need to earn big bucks’.

Estab­lished by a group of gutsy and imag­i­na­tive young South African entre­pre­neurs, the trans­port sys­tem will allow every­day dri­vers to take home a slice of the World Cup Soc­cer pie.

The spin-off, they say, is employ­ment and income oppor­tu­ni­ties as dri­vers and ambas­sadors. “For the first time ever in World Cup his­tory, every­body wins”, says their pub­lic­ity blurb.

To sign up, prospec­tive dri­vers sim­ply have to have a car with all the cre­den­tials listed on their site:

• Be at least 21
• Have a safe car with per­sonal car insur­ance
• Be in pos­ses­sion of a valid South African ID (iden­tity doc­u­ment)
• Valid dri­vers licence (hav­ing dri­ven for at least two years)
• Hold a bank account
• Have a cell phone
• Be thrilled about the idea of using South Africans to make South Africa’s World Cup work.
• Be an entrepreneur!

In addi­tion, would-be par­tic­i­pants should be med­ically fit, have no con­vic­tions or refused a pub­lic dri­ving per­mit. Nor should they have had a learner’s or driver’s license cancelled.

The cre­ators have even estab­lished an online income cal­cu­la­tor to see how much prospec­tive dri­vers can earn for their hard work—and how much they can help over­come the gigan­tic trans­port shortfall.

Their call to action is hard to ignore:

So sign up, dammit, and help get the tourists off the streets and into their seats! You’re the hero in the story of SA’s suc­cess. Europe should come and want to be our colony, Amer­ica should arrive and want to speak in our accent, Asia should drop their swords and learn how to fight with our knobker­ries, and we should host the world and have our peo­ple be hell of a proud of it”.

For fur­ther details, visit www.overground.co.za

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